With many of today’s designers perpetuating a focus on pseudo-individuality for the right price, Keno Evol founder of Dope Image Clothing is refocusing his clothing line to express and strengthen solidarity within the Black Community with his Black on Black: “The Power Collection.” The ambition of the 2014 ‘The Power Collection’ is to inflect a declaration of unity and responsibility that has been underemphasized within the black community, while also reclaiming the phrase “Black on Black” to inspire empowerment of the mind. Dope Image Clothing started as grassroots clothing line in 2011 with an emphasis on hip-hop culture. After seeing his previous work with the line worn in superficial environments, a feeling of “flash that fades” moved Keno to put the line on hiatus, until reimagining it now saying: “The biggest goal is to empower and reclaim the mentality of Afro-youth.”
It is a bold ambition for fashion, but sitting with Keno it becomes clear that this project is just as much about opening a dialogue within the black community, and the need to ask ourselves “Why?” With the term “black on black” being used by most daily news sources to brush over the pandemic violence within the black community, it has become a term that dismisses the issue as a racially exclusive one (rarely, if ever, will you hear the term ”white on white” crime).
In an act of reclamation, Black on Black: The Power Collection is comprised of simple and articulate black ink graphics with varying degrees of gray thrown in on sleek cuts. It’s simplicity makes for captivating and potent design to be worn by those willing to ask “why” in light of the disheartening circumstances, but also as a badge for those who demand no less than better for our fragmented community. With plans to be present at the sale of each of his pieces, Keno Evol offers the opportunity for a tap into his knowledge and conversation. For more information and inquiries message Keno Evol and like’ DopeImageClothing via Facebook.
Article | Dane Edward JohnsonTweet ##fashionodds#fashionoddsmagazine